My Little Tails

✓ Human Grade Quality
Made to human standards under strict HACCP principles, using ingredients you’d be comfortable having in your own kitchen.

× Feed-Grade & Low Purity
Often produced to basic feed standards with cheaper, less-refined ingredients and limited oversight.

✓ Clean, Simple & Natural Formulas
No added colours, flavours, fillers or preservatives – just clean, purposeful ingredients that support real health. Always gluten-free.

× Overloaded Formulas
Packed with unnecessary additives that add bulk, not benefit.

✓ Pet-Centric Research
Uses evidence-based ingredients studied for dogs and cats, not just humans.

× Not Research-Driven
Relies on assumptions or outdated data with limited relevance to pets.

✓ Traceable Origins
Every ingredient is transparently sourced so you always know where it comes from.

× Unknown Origins
Limited or no visibility on ingredient sourcing.

✓ Loved by Aussie Pets & Owners
Proudly Australian-owned, trusted by local pet families who want clean, safe and tasty supplements.

× Imported, Generic Blends
Mass-produced overseas with lower quality standards.